FINAL (updated july2024) The Modern Stager booklet (Website)

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the Incubator now!

WHAT IF YOU COULD HAVE

THE STAGING BUSINESS OF YOUR DREAMS AND MAKE IT HAPPEN WITH REAL-TIME HELP

& SUPPORT?

TAKE ME TO THE DETAILS!

Catherine Lewis Brown

Founder & CEO The Modern Stager &

The Successful Creative Entrepreneur

I’m so excited for you! You’ve found that thing you LOVE and you’re ready to get help to make it happen.

I'm Catherine Lewis Brown and I'm so happy that you're considering joining The Modern Stager Incubator to build your staging business!

FIRST I have to share with you that having your own business is like nothing else... It's all about YOU, what you LOVE, and your PASSION!

When you invest in yourself with the RIGHT training and support, you're investing in your success, and your goals...

And guess what, you get there FASTER!

I want you to LOVE,

LOVE, LOVE everything about

your business!

To help you design it so that it's all about YOU, and like no one else's. So that you stand out from the competition — so that clients are lining up out the door for YOU!

When you choose my training, you also

coach with me. Our time together is UNIQUE and designed just for you and your DREAMS.

Think of me as not just your trainer, but your partner: your mentor, your support, and

your place for accountability.

You can’t wait to make every home PERFECT for selling!
You REARRANGE (even in your mind) every room!
You’re EXCITED to have your own business!
You love to SHOP for home decor!
You have HGTV in your ‘favourites!’
You want the FREEDOM of being an entrepreneur!
You can’t wait to MAKE A LIVING doing what you love!
You’ve been WAITING for this your entire life!
You know that starting the RIGHT way is the BEST way!
You’re committed to your achieving your DREAMS!
You know that working TOGETHER is better than alone!
You know your time is NOW!

I love decorating, can’t I just start staging, do I need to be certified?

How do I get my first clients?

What about my marketing, what should my website say?

Do I need to have inventory to be successful?

What do I charge? I’ve never sold a thing in my life... what do I do!

how do I buy it, do I need a warehouse?

And there may be doubts, we’ve all had them...

How do I convince people they should hire me?

What if I do this and fail... my family is counting on me

Will I REALLY be qualified to do this?

If you are keen

to be a professional stager without the coaching, accountability and support - jump straight to page 13

to see how!

First, The Modern Stager Incubator is a specially designed container with EVERYTHING you need to build and grow a successful staging business.

I’ve included training, support and accountability!

You can get started immediately with unlimited access to the eight pre-recorded modules of the Stager’s Foundation Training to do at your own pace, which sets you up to get your Certified Stager designation.

Three-times a year I’m LIVE with you for the ‘90-Day Sprint To Stager’s Revenues’, and bi-weekly I’m live, group coaching to help you on the decisions and strategies to make it all happen!

We’ll set goals, take action and review! You’ll have your peer’s support, and mine. You’ll never be alone!

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There s no other training like THE MODERN STAGER

And I did that on purpose!

Having a staging business is like nothing else, and that's why, unlike other staging training programs, The Modern Stager is a six or twelve-month container that includes all the business strategies, coaching and support you could ever need!

Evidence says that when you combine on-demand training with coaching your success rate goes up to 90%!

I’ve designed The Modern Stager so that you can start your journey whenever works for you, have access to support whenever you need it, you can jump all in when you have time, or take it slow when you’re busy working ‘in’ your business.

Why? Because after coaching stagers for ten-plus years, I know that getting the RIGHT start means getting to your goals FASTER and with confidence!

take a look INSIDE THE MODERN STAGEr INCUBATOR

The Five-Part Blueprint is the foundation for everything!

STAGER’S Foundation Training

community

live

‘90-day SPRINT

TO STAGING REVENUES!’

THE

MODERN STAGER INCUBATOR

certified stager designation

coaching, support &

accountability

real-time reviews & feedback

More a la

carte business training

6 or

12-month options

new

stager success kit

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The 90-Day Sprint To Staging Revenues!

During your time in The Modern Stager Incubator, you’ll have everything to build your business using carefully chosen trainings and resources. And for 90 of those days, I’ll be LIVE working every STEP of the way with you inside the Sprint To Staging Revenues!

I’ll help build your DREAM business with your unique passion, lifestyle and goals in mind!

Find your best fit AGENTS.
Design your signature staging PACKAGE.
Build your unique BRAND.
Nail your PRICING.
Execute your STAGINGS!

THE MODERN STAGER INCUBATOR is the only staging

training that includes ongoing support, accountability, coaching, and has your back for your first year in business!

Introducing the GAME-CHANGER for stagers!

What you’ll learn:

The SKILLS of staging so you professionally stage an occupied or vacant property.
The elements of DESIGN that have the biggest impact on your staging.
To nail the staging CONSULT so your sellers make the most from their sale.
The steps to START your staging business so you generate revenues in the first 90-days.
To GROW your business so that you reach six-figures sooner rather than later, and with lots of confidence.
To build the INSIDES of your business, i.e. systems, team, storage

To PRICE your jobs so you make a profit every time.
To build a business so that affords you your BEST life.
To ATTRACT your best fit agent so they come back again and again.
To MARKET your business so you stand out from the competition.
To build the best RENTAL inventory.
To SCALE your business so you love your role as the CEO.

Here’s what you get!

The Incubator starts with The Five-Part Blueprint, the plan you’ll follow so your business STARTS THE RIGHT WAY!

Your on-demand Stager’s Foundation Training
Your 90-Day Sprint To Staging Revenues
Your Modern Stager business training, pricing, marketing, sales
Your Certified Stager designation
Your tools, checklists, templates, like your staging contract, business plan, and staging consultation report
Your Quick Start bundle
Your staging plan & pricing reviews and invaluable feedback
Your monthly LIVE group coaching
Your monthly LIVE group training
Your access to Marketing & CANVA tutorials and templates

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You made me a better stager!

“...thank you for all you do. You go above and beyond and exceeded my expectations in this course. Your training is superior. You are truly a Rockstar, and you made me a better stager!”

Beth Barnes

Certified Successful Stager; Owner, BC Home Staging Consultants

Successful right from the get-go!

“...never in a million years did I think I would get up and running so quickly and begin to see a return on my investment in such a short time. The course gave me the confidence that I needed to be successful right from the get-go. I’m now in my third month of business and I’ve already staged more than a dozen homes! Your training is magical!!! 😁😁😁

Candace Minifie

Certified Successful Stager; Owner, New Nest Style to Sell or Dwell

I’ve learned SO much!

“I honestly though, meh... everyone kept whining and complaining that I have to be certified even though there’s no college course. Boy, am I ever glad I selected your course, Catherine. The competition seemed so over confident and under informing, and in your course I’ve learned so much that I didn’t realize I didn’t know! Every single part of the course was so helpful!”

Rachel Kruitbosch

Certified Successful Stager; Owner, Integrity Home Staging and ReDesign

SAY YES TO YOUR DREAM & THE MODERN STAGER!

Get the BEST (& most) of what you need!

The Foundation

MORE Frequently Asked Questions

What if I don’t have time to get it all done?

The Stager Foundation Training is yours for life! I offer this is a 6 or 12-month program, and include coaching, to support you as you build your staging business... and so you have someone to be accountable to! I know this is important to you, so I’ve created the tools to help you get to your goal, including the ‘90-Day Sprint To Staging Revenues.

My personal Guarantee

I know if you do all the work and follow the strategies I’ve set out for you that without a doubt you’ll have a staging business that has everything it needs to be successful. But if you’ve gone thru The Modern Stager and after twelve-months you’re not satisfied, I’ll refund you your investment.

But I know you won’t...

you’ll be too busy staging!

Will I be able to work as a stager with what I get from the Incubator?

Yes! When you finish module-three you’ll have what you need to offer a staging consult and start making $$$, and when you finish module-five you’ll be able to do your own staging. The great thing about The Modern Stager is that you’ll have our support making any of your staging jobs happen!

Will I learn the business side of staging ?

Absolutely! And the 12-month program is designed to provide you with the help to figure it out so you’re not out there on your own worried that you’ve done it right or not!

I’m so happy to share everything I know!

I'M A FEMALE ENTREPRENEUR, a certified stager, business coach & trainer, and a busy mom!

I get what it means to DREAM of FREEDOM!

And I know what it's like to wake up one-day and not be able to wait another day to make your DREAMS come true!

I've been a certified home stager since 2010
I've been coaching, training, and mentoring stagers since 2013
I created the first complete online staging certifications & suite of staging business programs
I’m know for my pricing formulas & training

I’m a IAHSP & RESA volunteer
I'm a go-to staging expert & speak at industry events
I’m a branding & content creation expert
I'm an award-winning trainer and coach
I'm a business coach and founder of MORE Coaching

I LOVE what I do, and I LOVE that I can support women on their journey doing what they LOVE!

There's no reason to do it alone, to 'learn from your mistakes' — I've got your back!

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Plus your QUICK START Stager’s Bundle!

And more monthly LIVE trainings and resources.

I’m so glad I found your YouTube videos...

“I’m loving the modules. Soaking everything up. I’m always torn between watching them again or starting the next one. You learn something new every time you watch. I could keep going, but I will control myself and my love for you and things staging. I’m so glad I found your YouTube videos and started this amazing journey!”

Hadassah Glick

Certified Successful Stager; Owner, H. Glick Home Staging

I hang on every word...

“Catherine is great! I hang on every word she says and be sure to listen to all her video posts!”

Tamara Grant

Certified Successful Stager; Owner, Destined Dreams

OMG it’s so thorough!

“The program is exactly what I needed... OMG it’s so thorough! It sets you be to nothing short of successful. I’m so happy that I found you (I don’t know what I would have done without you) Thank you... I’m really enjoying it. I love all the templates. Perfection!”

Elisabeth Lauren

Certified Successful Stager; Owner, Greenwood Staging

IT’S TIME TO ENROL!

STILL HAVE QUESTIONS?

If you’re anything like me... it took me 24-months to decide that I was ready to follow my dream of being a stager and to choose the right training. So if you have questions, let’s talk!

BOOK A CALL